Client: Patton Boggs LLP
Tactic: Magazines
Long known as a leader in public policy and lobbying, this DC-based law firm wanted to remind clients that the firm’s focus also informed its work in other areas, most notably finance. This semi-annual magazine showcased the firm’s thought leadership in real estate, Shariah finance, energy, patents, investments, global finance, insurance, and more—through features, short takes, and opinion columns.